Auxiliaries and Bookstore Resource Guide

Documentation of the processes developed for the deployment and sustainability of AL$ commercial programs. The design accommodates amendments and additions as they develop (updated July 2025). 

 

Resources

AL$ and Bookstores

While campus bookstores were one of the few campus entities not represented within a department at the Office of the Chancellor, Academic Technology Services embraced the 22 University campus stores* and invited them to participate in the Digital Marketplace program in 2009. Digital Marketplace was a development program for delivering technology-based formats of course materials for students. That development evolved into the deployment program Affordable Learning $olutions (AL$.) Throughout the years, the campus stores have been included in AL$ efforts including encouragement to participate in programs, invitation to provide input on issues and programs, support of store positions, and access to store-specific resources and tools.

AL$ “Directory of Providers” VPATs: AL$ vendor partners have either submitted a VPAT (voluntary product accessibility template) with Academic Technologies and have been reviewed by CSU Center for Accessible Media for compliance and proactive planning and/or they are in contract on at least one CSU campus and have been approved for accessibility compliance. They have submitted qualifications and parameters for provision on campuses and partnering with bookstores. 

Adaptive learning is the use of computer software which “adapts” the presentation of the content according to the unique needs of each learner as indicated by their responses to questions, tasks and experiences. As a result, students receive an individualized education experience so they can achieve measurable learning outcomes and experience learning satisfaction. Examples are at AL$’s Adaptive Learning web page.

Advisory Committee

a. Bookstore Advisory Team was established in 2012 with input invited from 22 campus bookstores*. The committee meets once annually during fall term and via phone/email as needed for reviews, recommendations, and other issues. It is comprised of bookstore directors, course materials managers, regional managers. The 2021-2022 committee includes: Suzanne Donnelly, Rick Dorsey, Elaine Reed, Claude Damsa, Robert Munck, Dana Hagge, and Matt Hanson. Qualifications include quick email response to questions, availability to attend the annual meeting, and willingness to review and comment on programs.

Annual Meetings

b. Affordable Learning $olutions hosts an annual meeting for all bookstore directors, course materials managers, and regional managers annually. The meeting is held in duplicate in northern and in southern California to minimize travel expenses. For 2022 and to comply with COVID-19 concerns and restrictions, the meeting will be held virtually via Zoom on March 3 and 4, 2022.

All the CSU campus bookstore sites can be found on the Bookstores web page.

Various marketing materials are available to download and reproduce from the AL$ websites. In addition, there is a set of exhibit materials including a medium-sized banner that bookstores may loan for their campus events.

The AL$ webpage offers tools and resources to plan and market communications and events on the Supporting Materials web page.

For further assistance with marketing resources and to reserve the bookstore loan items, please email [email protected].

CSU Bookstore Directors

The person with overall responsibility for the CSU campus bookstore.

CampusNameEmailPhone
BakersfieldRichard Salcedo[email protected]661-654-2273
Channel IslandsKellee Fishman 805-437-2668
Chico Steven Novo[email protected]530-898-4988
Dominguez Hills Rick Dorsey[email protected]626-715-8904
East Bay Michelle Duarte[email protected]510-885-2726
Fresno Katherine Whiteside[email protected]559-278-4271
FullertonKim Ball[email protected]657-278-4968
Humboldt Chris Leach[email protected]707-826-5832
Long BeachCyndi Farrington[email protected]562-985-4003
Los Angeles Elaine Reed[email protected]323-343-5392
Maritime AcademyJase Teoh[email protected]707-654-1186
Monterey Bay Katrina Alvarez[email protected]831-582-5266
Northridge Amy Berger[email protected]818-677-2932
PomonaSuzanne Donnelly[email protected]909 869 3284
SacramentoPatricia Asakura[email protected]916-278-6446
San BernardinoCarla Camberos[email protected]909-537-709
San DiegoKathy Brown[email protected]619-594-7506
San Francisco Sara Meeks[email protected]415-727-9203
San Jose Heather Rice[email protected]408-924-1831
San Luis ObispoJason Lewis[email protected]805-756-5301
San Marcos Yvonne Vega[email protected]760-750-4730
Sonoma Steve Higginbotham[email protected]707-664-2329
StanislausGabrielle Archuleta[email protected]209-667-3813

 

CSU Bookstore Course Materials Managers

The person with responsibility for course materials.

CampusNameEmailPhone
BakersfieldRachel Angon[email protected]661-654-2273
Channel IslandsAngel Covarrubias[email protected]805-482-5456
ChicoRuxy Machal[email protected]530-391-5744
Dominguez HillsAngel Covarrubias[email protected]310-704-2945
East BayJoyce Bold[email protected]510-885-3507
FresnoEva Carmona[email protected]559-278-4062
FullertonClaude Damsa[email protected]657-278-2474
HumboldtRuxy Machal[email protected]530-391-5744
Long BeachRico Ovalles[email protected]562-985-7705
Los AngelesMegan Johnson[email protected]323-343-2500
Maritime AcademyIrene Tjorko[email protected]707-654-1186
Monterey BayJared Isaeff[email protected]831-582-5262
NorthridgeRobert Munck[email protected]818-677-2932
PomonaKevin Jensen[email protected]909-869-3752
SacramentoDanielle Seguinte[email protected]650-464-2661
San BernardinoAmber Moore[email protected]909-537-5966
San DiegoBen Compton[email protected]619-594-7543
San FranciscoAndrea Rion[email protected]415-338-7377
San JoseEmma Mead[email protected]408-924-1839
San Luis ObispoJared Isaeff[email protected]805-756-1171
San MarcosPamela Lovsted[email protected]760-750-4730
SonomaCourtney Best[email protected]707-664-2329
Stanislaus [email protected]209-667-3161

Auxiliary Commercial Shops Contacts

The following list identifies the campus employee with overall responsibility for a foundation organization that oversees the bookstore, bookstore contract, and provision of course materials under contract to the campus.

CampusNameEmail
BakersfieldThomas Wallace[email protected]
Channel IslandsLaurie Nicholas[email protected]
ChicoJamie Clyde[email protected]
Dominguez HillsRichard Chester[email protected]
East BayDebbie Chaw[email protected]
FresnoDebbie Astone[email protected]
FullertonChuck Kissel[email protected]
HumboldtTodd Larsen[email protected]
Long BeachRobert deWit[email protected]
Los AngelesJose Gomez[email protected]
Maritime AcademyMark Goodrich[email protected]
Monterey BayTeresa Slaton[email protected]
NorthridgeRick Evans[email protected]
PomonaDavid Prenovost[email protected]
SacramentoJim Reinhart[email protected]
San BernardinoJohn Griffin[email protected]
San DiegoTodd Summer[email protected]
San FranciscoJason Porth[email protected]
San JoseRaymond Luu[email protected]
San Luis ObispoCody VanDorn[email protected]
San MarcosBella Newberg[email protected]
SonomaNeil Markley[email protected]
StanislausMichael Wojciechowski[email protected]

California State University Academic Technologies partnered with Vital Source and developed vibrant interactive versions of Open Stax titles for faculty consideration and adoption. The goal is a more effective (than pdf format) resource at a very low cost designed to result in improved learning experiences and outcomes.

Open Stax is an initiative at Rice University that has created peer-reviewed open (free) textbooks in digital format. Aimed to compete with major publishers’ offerings, content is licensed under Creative Commons Attributions licenses and can be modified to suit different purposes by users.

Student benefits include highlighting and reviewing text easily; sharing notes with peers; end of chapter embedded quizzes; easy mobile device access; direct LMS links; interactive embedded vocabulary; complete accessibility for users with disabilities; standardized ereader; vibrant versus static pdf format.

Faculty benefits include viewing student interaction via an instructor dashboard; monitoring student progress throughout the materials; identifying students who may be falling behind; learning what content students find most relevant or most challenging; reviewing when students are readings and on what devices; monitoring assigned readings and learning who read before class; direct integration/linking into the LMS; improved student comprehension of content.

Prepared PowerPoint demonstrations and other support resources are available to stores by contacting the Auxiliary Bookstore Liaison at [email protected].

The presentations by Affordable Learning $olutions regarding Campus Store support, participation, programs and successes are available on request. Please contact the Auxiliary and Bookstore Liaison at [email protected] for these resources. Presentation venues include Auxiliary Organization Association conferences; Affordable Learning $olutions conferences, workshops, and visits; National Association of College Stores events; Bookstore Advisory Team meetings; Annual Bookstore meetings; and CSU on-site campus events.

AL$ maintains resources for bookstores to participate in all AL$ programs and CSU/legal directives. Many may be accessed via the web. For assistance, contact the AL$ bookstore liaison at [email protected]

This is a joint program in which students for a class have access at NO CHARGE to their major publisher course materials in digital format on the first day of class and retain access until the add/drop date deadline at no cost. At or prior to the add/drop date, the student will have the option to ‘opt-out’ electronically and discontinue access to the materials. Students who choose to continue will be charged for the materials and access continues. The cost is significantly lower than new, used, open market digital, and rental materials.

CSU Affordable Learning $olutions Immediate Access Programs are available via all campus bookstores and can be delivered through various software applications within the stores’ systems.

The opportunity to have access to materials on the first day of classes without having to pay for them is critically important to students who can only pay for their needs incrementally. The ability to actually use the product without cost and self-determine preferences in format is unique. While not a restrictive mandated ‘fee’, the opt-out program still affords the publisher’s potential of improved sales and thus their willingness to offer significantly lower costs to students. Materials in Immediate Access programs are digitally-delivered full versions of traditional major-market textbooks thus faculty do not have to change their preferred content.

All of these improvements are extremely valuable to students and instrumental in students’ success which are basics of the Affordable Learning $olutions goals.

Course fees are mandatory fees for content or materials that students are required to have and use in a class and are charged at registration along with registration fee and are collected per policy. The use of course fee material is determined by academic departments/faculty. Course materials fees are described via Executive Order as Category III Fees: “Fees associated with state-supported courses specifically for materials and services used in concert with the basic foundation an academic course offering.”

Category III Course Fees must be submitted for approval on a campus-specific form from the department chair and the dean to the campus COURSE FEE COMMITTEE. The committees have different names on campuses but are generically referred as Course Fee Approval Committees.

AL$ has developed ‘Five Easy Steps’ for faculty/departments to obtain course fee approval in collaboration with the campus store. Planning ahead is critical as the process has been noted take up to six months before start of classes. The campus store is in a position to assist faculty with pricing negotiations, delivery options, alternative formats, and determination of potential student saving

Easy “Five Steps” to Obtain Approval for Course Fees:

  1. Select materials you wish students to have
  2. Contact publisher/provider rep and request best CSU pricing
  3. Complete the CSU AL$ standardized form
  4. Attach to your campus’ course fee approval request form
  5. Submit to your department office for chairperson’s approval and submission to the provost

*Transition to 22 universities in progress (Cal Poly and Cal Maritime integrating)—official Fall 2026.